Market Dynamics:One of the key drivers for the growth of the hard seltzer market is the rising health consciousness among consumers. Hard seltzer contains fewer calories than beer - roughly around 100 calories per serving compared to over 150 calories in a standard beer. It also has lower sugar content than beer or alcoholic cocktails. This appeals to consumers who wish to reduce their alcohol...
Market Dynamics:
One of the key drivers for the wine market is rising consumer spending on premium wines. According to data, consumers aged 25-34 years spend 18% more on alcoholic beverages compared to the previous generation. They also view wine as a luxury item to indulge in. Premium and luxury wines are growing in popularity globally as younger consumers associate them with affluence and...
Market Dynamics:
One of the key drivers for the wine market is rising consumer spending on premium wines. According to data, consumers aged 25-34 years spend 18% more on alcoholic beverages compared to the previous generation. They also view wine as a luxury item to indulge in. Premium and luxury wines are growing in popularity globally as younger consumers associate them with affluence and...
Market Dynamics:Rising health-conscious population (One driver from heading): The rapidly growing health-conscious population worldwide is one of the major drivers of the wine market. Moderate consumption of wine is associated with various health benefits such as reduced risk of heart disease, type 2 diabetes and cognitive decline. The perception of red wine, in particular, as a "healthy...
Market Dynamics:Rising health-conscious population (One driver from heading): The rapidly growing health-conscious population worldwide is one of the major drivers of the wine market. Moderate consumption of wine is associated with various health benefits such as reduced risk of heart disease, type 2 diabetes and cognitive decline. The perception of red wine, in particular, as a "healthy...