The size of the global market for digital adoption platforms, which was estimated at USD 507.4 million in 2022, is anticipated to increase by 23.1% between 2023 and 2030, from USD 702.0 million to USD 3,011.8 million.

Customers and employees learn how to fully utilize new technologies, such as applications, software, and websites, in order to get the most out of a digital process through a process known as digital adoption. Platforms for digital adoption are used in a variety of applications, including employee onboarding, change management, product training, customer support, and user onboarding. The key players covered in the study are WalkMe Ltd., WhatFix, AppLearn Ltd., Appcues, Inline Manual Ltd., Newired, Userlane, Toonimo, UserGuiding, and Pendo.io, Inc.

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Information about the report:

  • Forecast Timeframe: 2023-2030
  • The starting year is 2022
  • Market Size in 2022: USD 507.4 million
  • The market size in 2030 will be USD 3,011.8 million
  • CAGR: 23.1%
  • Segments Included: according to deployment type, application, enterprise type, sector, and geographic region

The Digital Adoption Platform Market is a large and growing sector that covers various aspects, such as market size, market share, market segment, and industry. The size of the Digital Adoption Platform Market is the total amount of money service providers make when selling their products to customers. Digital Adoption Platform Market Share is the percentage of the market that is under the control of one or more providers. The term Digital Adoption Platform Market Segment refers to the different categories of applications based on their functions, features, or target users. The term industry refers to the various sectors or domains that use applications for their business operations or activities.

Analyses of the worldwide Digital Adoption Platform Market are conducted across regions, end-user industries, and material types. The study thoroughly examines segments and their sub-segments with tabular and graphic depictions. The segmentation can help investors and market participants create plans based on the report's list of the segments with the highest revenue growth rates.

By Deployment Model Analysis,

During the forecast period, the cloud segment, which currently holds a larger market share, is anticipated to expand at a rapid CAGR. This is because traditional IT operations have significantly shifted to the cloud.

Organizations have adopted new technologies, moved to cloud platforms, and implemented digital workplace models as a result of the enormous opportunities that digital transformation and cloud computing create for enterprise data adoption, data integration, and big data analytics.

By Enterprise Type Analysis,

The market is divided into large and small businesses (SMEs) according to enterprise type. Due to the increase in digital adoption and online sales by SMEs following the pandemic, the SMEs segment is anticipated to exhibit a higher CAGR during the forecast period. Since businesses faced difficulties during the pandemic, attention seems to have been drawn to the effective business strategy known as "digital business transformation." This continuously enhanced their capacity and methods for adopting digital technology.

By End-User Analysis,

The market is divided into the BFSI, healthcare, retail & consumer goods, IT & telecommunications, manufacturing, government & public sector, and others categories based on end-user. The BFSI segment held a disproportionate amount of the market's share and is projected to grow significantly over the course of the forecast period. A better user experience and a rise in the use of digital platforms for a variety of transactions were some of the trends that hastened the transition to digital banking. Fast support is cited as a factor in loyalty by 49% of customers, according to Accenture.

By Application Analysis, 

The market is divided into user onboarding, employee onboarding, product training, customer support, change management, and others based on application. Due to rising costs associated with user acquisition and retention, the user onboarding segment currently commands the largest share of the global market. The importance of user retention for generating revenue has begun to dawn on organizations. They had implemented self-serve tools, automation, and structured training programs, which support users as they travel the path of value transformation.

List of Key Companies Profiled: 

In order to expand their presence and increase their revenue, the major market players are concentrating on offering cutting-edge solutions, boosting their investments in digitization, and providing a better user experience.

Players are also implementing acquisition and partnership strategies to grow their businesses in new markets and improve their product and service offerings.

Key Companies Proposed:

“WalkMe Ltd. (Israel), WhatFix (U.S.), AppLearn Ltd. (U.K.), Appcues (U.S.), Inline Manual Ltd. (U.K.), Newired (Italy), Userlane (Germany)”

By Region,

The market is geographically studied across North America, South America, Europe, the Middle East & Africa, and Asia Pacific, with each region also being studied across nations.

In 2022, North America held the largest market share for digital adoption platforms globally, thanks to changes in government services and technology. To address the evolving needs and expectations of the public, government organizations have adopted digital strategies.

The study report provides a thorough analysis of the size of the “Digital Adoption Platform Market Size” globally, including regional and country-level market size analysis, CAGR estimation of market growth during the forecast period, revenue, key drivers, competitive background, and sales analysis of the payers. The paper also discusses the principal risks and challenges that will be encountered over the projected period. The Digital Adoption Platform Market is divided into two categories: type and application. Players, stakeholders, and other participants in the global Digital Adoption Platform Market industry will be able to gain the upper hand by using the study as a valuable resource.

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