The mobile gaming market has witnessed significant growth over the past few years owing to the rising popularity of mobile games among various age groups. Mobile games offer a highly intuitive, convenient and engaging experience to gamers on the go. These games cater to a variety of genres including action, adventure, arcade, puzzle, strategy and role-playing games. Moreover, they provide easy access to multiplayer gaming and social game plays which enhance the overall gaming experience. The global mobile gaming market is estimated to be valued at US$ 91.08 Bn in 2024 and is expected to exhibit a CAGR of 4.6% over the forecast period 2024-2030, as highlighted in a new report published by Coherent Market Insights.

 

Market key trends

Growth Accelerated by Increased 5G Adoption

The adoption of 5G networks is expected to significantly contribute to the growth of the mobile gaming market over the forecast period. 5G technology offers immense potential to enhance the overall gaming experience with features such as reduced latency, increased bandwidth and network coverage. It empowers mobile game developers to design and develop more graphics-intensive and interactive games. The faster speed and greater capacities of 5G are likely to attract more gamers and boost in-game engagement levels. Moreover, 5G allows uninterrupted cloud gaming on mobile networks thereby providing gamers with console-quality gaming on the go without the need for high-end mobile hardware.

Segment Analysis

The global mobile gaming market is dominated by the casual games segment. Casual games refer to games that are easy to learn, have simple rules and interactive gameplay. They are preferred by casual gamers who want to indulge in quick gaming sessions on their mobile phones during their free time. The casual games segment witnesses high demand due to easy access and affordable in-app purchases, making it a lucrative segment for gamers and gaming companies.

 

Key Takeaways

The Global Mobile Gaming Market Size is expected to witness high growth over the forecast period.

Regional analysis reveals Asia Pacific currently dominates the global market due to high smartphone penetration and popularity of mobile gaming among users in countries like India and China. North America is expected to grow at a steady pace owing to rising adoption of advanced smartphones and virtual reality technology.

 

Key players operating in the mobile gaming market are Activision Blizzard, Inc., Electronic Arts, Inc., Gameloft SE, Niantic Inc., Glu Mobile, Inc., GungHo Online Entertainment, Inc., Kabam, Rovio Entertainment Corporation, Supercell Oy, The Walt Disney Company, and Zynga, Inc. Strategic collaboration between gaming developers and smartphone manufacturers is expected to boost market expansion. Key players are focusing on interactive gaming experiences through augmented reality and virtual reality to expand their consumer base. Monetization of games through in-app purchases and advertisements will continue to drive revenues for gaming companies.


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